Momentum Matters: A Small Business University Webinar on Early and Consistent Marketing

Whether you joined us live or are catching up afterward, thank you for engaging with Momentum Matters: The Power of Early and Consistent Marketing. We also want to extend a special thank you to Small Business Expo for the opportunity to share this conversation with their community.

The webinar is now hosted on Small Business University, a platform dedicated to free small business webinars and online education, offering free business webinars for entrepreneurs at all levels.

Here’s everything we covered, in one place:

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Activity Slides:
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Why Early Marketing Matters

Waiting until everything feels perfect often delays momentum. Early marketing helps build visibility, trust, and clarity over time. Showing up before you feel fully ready creates more predictable engagement and reduces the pressure of last-minute launches.

Consistency Over Sprints

Small, consistent actions done weekly outperform short bursts of intense effort. Consistency builds recognition, reduces burnout, and makes marketing more manageable.

Make What You Create Work Harder

Many organizations already have valuable content. Webinars, events, conversations, and presentations can be repurposed across platforms so existing work reaches further without requiring constant new creation.

The Big Takeaway

Sustainable marketing supports long-term growth. When marketing is early, consistent, and aligned, it becomes part of the infrastructure rather than a scramble.

For those who want support turning these ideas into a clear 90-day or yearly plan, a Momentum Discovery Session is available to map out next steps.

Thank you again to Small Business Expo, Small Business University, and everyone who continues to learn, build, and grow with us.

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